If your business is just okay in the eyes of your customers or your intended audience, chances are you won’t be in business long. With all the choices today, why would a customer settle for “okay” when they can have GOOD, NO, make that GREAT experiences?
02
Nov
2011
28
Apr
2011
Creating A Customer-Centric Culture – Part II
In a continuation of Creating a Customer-Centric Culture, you will learn the nine types of customer behavior and which are and are not acceptable. You will also learn the 4 basic needs customers have and How to Keep Customers Coming back.
How do customers behave when they do business with you?
Do they behave poorly, are they [...]
30
Mar
2011
Creating A Customer-Centric Culture – Part I
It’s time to re-evaluate your customer service processes and “rules” and find ways to make it easier to do business with you. In part one of this two-part customer service article, we will discuss why a customer leaves and how to handle customer complaints.
16
Feb
2011
How to Keep Costs Under Control and Increase Profitability!
“The bottom-line is that you are in business to make a profit.”
Heidi Richards Mooney
In business it is important to keep track of income and expenses. As business-owners we are often so busy with the day to day operations, we overlook the most basic and yet the most important aspects of our business ~ the money [...]
27
Dec
2010
Building Business Relationships: Let’s Get Personal
15 Simple Tips that Can Build Stronger Relationships in Business
If building relationships is important to you, and you are looking for some new ideas to help you build those relationships, then you will appreciate this list of 15 relationship building activities. Some of these ideas will be easy to implement while others may not be [...]
13
Oct
2010
Follow Up Tips to Build Relationships and Referrals
In my last article I wrote about the overall importance of following up and how to set the “foundation” for your follow-up strategy. Today more than ever selling products and services is about relationship building. People hire people they know, like and trust. Oftentimes they hire people because they trust someone else who has used [...]
17
Aug
2010
Want to Grow Your Business? Follow Up!
Do you want to grow your business? Would you like to win friends and influence people? Would you like to be thought of as a consummate professional in your industry? Do you find yourself challenged with finding time (and the drive) to follow up?
For me, following up can sometimes be a real challenge. So much [...]
13
Jul
2010
How to Collaborate with the Competition and Related Businesses to Promote Your Products and Services
“Smart entrepreneurs know that strategic partnerships can mean the difference between failure and success. The days of going it alone are almost passe as companies increase their reach and their resources by finding other like-minded business professionals to partner with. Today it’s all about accessing partner markets, resources, capital and people.” Heidi Richards Mooney
In my [...]
